Detroit-raised, Brooklyn-based producer William Roy: 99¢ Dreams and the virtues of physical audio formats

In 2015, William Roy released his first single on vinyl, “The Rent,” which went on to achieve underground acclaim in the U.S. and abroad. Here, he discusses his record label, 99¢ Dreams Records, and why physical formats are absolutely necessary to preserve audio far beyond our lifetimes.

Listen to more at 99centdreamsrecords.com